The 2011 European Multidisciplinary Cancer Congress is over with successful results.

Find below an overview of number of congress participants and where they came from. Further below we present key numbers and figures of online activities during the congress: website, app, social media etc. 

Participants and demography

Website and ECCO App

 The ECCO App:

• Over 2.436 downloads of our congress supporting ECCO app (iOS and Android)
• App use: People were opening 69k pages of congress content in the app. That corresponds to 60% of the total page views of the app (the rest is general ECCO information and news).

ECCO and congress website:

• We had 34.000 visits to the site during the congress
• 27.700 unique visitors
• Half of those visited us from Sweden IP addresses, hence: US, UK, Germany, Japan, Italy, Switzerland, France, Belgium, Netherlands
• People were looking mostly at the online programme and pages of practicalities around the congress

Social media key figures

Twitter was a huge success with 3,192 tweets during the congress under the hashtag #emcc2011

• Top therapy area mentions goes to:
  • 382 – GI
  • 320 – Breast
  • 134 – Prostate
  • 122 – Lung 

LinkedIn was shown considerably interest too: Having launched our LinkedIn groups from scratch a few  weeks ago we received: 238 members in the general ECCO group

• And good numbers of new members in our specific track groups (150 members in total):
  • Oncopolicy track group
  • Gastrointestinal track group
  • Breast cancer track group 
  • Lung cancer track group
  • Drug development track group

In Facebook we launched a general ECCO page and a Stockholm congress page – both are still receiving more and more likes (currently 130 likes). Both pages are still under development.